The Journal
Insights, updates, and stories from the Klippr team
PR Coverage Reports Explained: What They Are and How to Build Them
What Is a PR Coverage Report? A PR coverage report is a structured document that summarises and presents earned media coverage over a defined period or campaign.
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PR Report Templates
PR Report Templates: What to Include (and What to Skip).
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What Is a PR Report? Definition, Examples, and How They’re Used
This article explains what a PR report is, what it should include, how it is used in practice, and why the way reports are produced matters just as much as what they contain.
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How Automated PR Reports Work Using Klippr
This article explains how automated PR reports work in practice, where automation is applied (and where it isn’t), and how Klippr automates PR reporting end to end.
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From Media Monitoring to PR Reporting: How Coverage Actually Becomes Insight
This article explains how media monitoring data actually becomes PR reporting, why monitoring alone is not enough, and where Klippr fits within a modern PR workflow.
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How Klippr Turns Media Monitoring Data Into PR Coverage Reports
Media monitoring has become a standard part of modern public relations. Reporting on monitoring data hasn't kept pace, until now.
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What Is Klippr? Automated PR Reporting Explained
Klippr is automated PR reporting software that transforms raw media monitoring data into structured, client-ready PR coverage reports.
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